Processing Mail.dat Files for Informed Delivery™ Campaigns After June 24

As you may recall from earlier, the new USPS® Informed Delivery program allows participants to receive a daily email notification, including black and white mailpiece images, of the mail that will be delivered to their mailbox later that day. The email notifications may contain up to 10 mailpiece images, which may be viewed on any computer or smart phone. If you receive more than 10 pieces of mail, additional images are available for viewing via an online dashboard. Mailers can likewise benefit from this program by including additional data in the eDoc to provide users with links to digital content related to the mailpiece. This can greatly enhance the value of the mailpieces by providing users advance notification of the incoming mailpiece and the opportunity to immediately access additional information. Mailers can provide color images of mailpieces, as well as images of flat size pieces, which are not currently available from the USPS. Along with the images, mailers can provide links to related digital content. Recipients of the email notices are then able to click on the links to see the color images and access the related digital content.  

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