Color Print in First-Class Mail Transactions Promotion and Emerging Technology Promotion

2014 USPS Mailing Promotions Registration Starts June 15

Mailers and mail service providers can register via the Business Customer Gateway (https://gateway.usps.com).  Please note that participants are required to register for each promotion separately.

The Color Print in First-Class Mail Transactions promotion provides an upfront 2% postage discount to mailers who use dynamic/variable color print for marketing and consumer messages on their bills and statements to create a greater connection and response from consumers.

The goal of this promotion is to grow the value of First-Class Mail and encourage mailers to invest in color print technology.

The Emerging Technology promotion provides an upfront 2% discount to mailers who include “enhanced” augmented reality or Near Field Communication on or in their mailpieces.

The goal of this promotion is to encourage mailers to adopt and invest in new technologies that can be integrated into their mailing campaigns

Questions? Contact FCMColorPromotion@usps.gov or EmergingTechPromo@usps.gov